26th September 2026 – (Hong Kong) fm coffee, a specialty brand from Busan, has opened its first Hong Kong location in Sheung Wan, bringing its in‑house roasting programme and a line‑up that spans light to dark profiles. Known in its home city for meticulous small‑batch production, the cafe positions itself as a showcase for precision roasting and clean flavour expression aimed at both casual drinkers and seasoned coffee enthusiasts.
At the centre of the launch is “Tomorrow”, the brand’s signature serve that combines a robust filter coffee base with a layer of silky, house‑made fresh cream for a textural contrast that has become a marker of the label’s identity. The venue follows a fashion‑forward minimalist aesthetic to create a bright, contemporary space, complemented by a daily selection of pastries and tarts baked in‑house to pair with the coffee menu.
Address: 176E Queen’s Road Central, Central, Hong Kong.
