Have you ever wondered what are the biggest and most popular websites in the worldGoogle you might say? Facebook definitely. YouTube must be pretty high up there. You would be right with those three, but what comes next? Are there any news sites in the Top 10? Or is it just all about search engines and social networking?

Google search engine opened on computer monitor at the home page ready for a search string to be typed into the blank search box. (Photo by: Education Images/UIG via Getty Images)

According to the latest top 10 website traffic report by Semrush.com (November 2018), we are obviously not surprised that Google, Facebook and Youtube took the top 3 spots because most people spend their time searching for information, snooping on friends’ pages on Facebook and watching videos on Youtube.

It is information that people want. Google is the biggest and most used website in world. In fact Google search engines occupy a total of three positions on the top 10.

What caught our attention is the three porn sites i.e. xnxx.com, porn.hub and xicdeos.com that ranked 6th, 7th and 8th respectively.

Hence, information, social networking and porn, that’s what we do on the web. More than half  of the websites in the Top 10 are devoted to information services and a shocking 30% are on porn.

Porn sites dominate the Top 10 web traffic

Here comes the next question : How much of the Internet is actually for porn?

There are a couple ways of thinking about the proportion of the Internet that is porn:

In 2010, out of the million most popular (most trafficked) websites in the world, 42,337 were sex-related sites. That’s about 4% of sites.

 From July 2009 to July 2010, about 13% of Web searches were for erotic content.

You could also look at the number of “adult sites” that are blocked by various parental filtering software programs–for example, CYBERsitter claims to block 2.5 million adult Web sites–though it’s not clear how they’re deciding a site is an adult site; the sites may not necessarily be sexual sites, and they may be exaggerating their numbers.

There have been a bunch of false and ultimately mythic stats floating around for years that say half the Internet is porn or one third of the Internet is porn, though this has never been remotely true.
In the early days of the Web, when the vast majority of users were guys, there was a much greater proportion of searches for porn–I think in 1999 that 4 or 5 of the top 10 searches on the Web were for porn–though the % of websites that were porn may actually have been lower than today.
 
Web filtering companies used to always release competing figures on the number of porn sites they blocked, but these numbers were almost certainly boosted to get sensationalist headlines  and to seem competitive with other filtering companies that filtered “less” adult sites. For example, N2H2 claimed there were 260 millionpornsites (ed. correction: pages) –haha, one for every American citizen! 🙂 Conservative groups are always coming up with porn figures that are crazy high, too, especially with regard to children’s exposure to porn.

Another interesting observation from the data is the average visit duration for each website. Apparently, most people spent the longest time on Youtube (33:14), followed by Facebook (23:12) and then surprise, surprise, porn sites! (Average from 17:56 to 22.30) We guess that’s sufficient time for a guy to finish off his business.

Top 10 website traffic rank in the world in November 2018. Data From Semrush.com