MTR launches Mickey and friends journey with me across seven Hong Kong stations

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14th September 2026 – (Hong Kong) MTR Corporation has unveiled its first “Mickey and Friends Journey with Me” campaign, bringing seven Disney favourites to life across Admiralty, Central, Choi Hung, Diamond Hill, Jordan, Kai Tak and Prince Edward stations through to 23rd October. Commuters will find specially designed photo spots in each concourse, with Mickey Mouse, Minnie Mouse, Donald Duck, Daisy Duck, Chip ’n’ Dale, Pluto and Goofy appearing in fresh work‑and‑school looks to brighten the daily rush. Central features a sharply dressed office‑worker Mickey, Choi Hung showcases a polished professional take on Minnie, Admiralty and Prince Edward host student‑style turns from Donald and Daisy, Kai Tak spotlights Chip ’n’ Dale alongside a surprise cameo by Clarice, while Jordan and Diamond Hill introduce relaxed, casual looks for Pluto and Goofy.

The celebration extends onto the Light Rail, where Donald Duck and Chip ’n’ Dale‑themed vehicles make weekend appearances around Tuen Mun, adding a playful flourish to neighbourhood journeys. Complementing the station makeovers, more than one hundred exclusive items are rolling out during the campaign, inviting fans to step into the world of Mickey and Friends and bring home keepsakes that pair Hong Kong’s transit icons with the characters’ new everyday styles.

MTR Mobile members can also join a citywide digital challenge. Dedicated check‑in points at all seven themed stations allow participants to collect digital badges, with the first 5,000 members to complete the set receiving a voucher to redeem one limited Mickey and Friends mini standee and enjoy shopping offers at MTR e‑Store physical locations. Each mini standee features a character in its new commuter look set against MTR’s signature mosaic walls, blending local work‑and‑school aesthetics with familiar rail elements and turning daily travel into a collectable moment.

Additional rewards await frequent weekend travellers. Members who rack up the highest cumulative number of eligible rides on weekends and public holidays during the campaign will be recognised, with the top 2,000 each receiving a complete set of all seven mini standees alongside exclusive in‑store offers. The combined station experiences, Light Rail cameos and collectable programme are designed to infuse everyday journeys with a touch of Disney magic while encouraging the community to explore the network together.