Apple to launch new iPhone 12 at 1am, Hong Kong time on 14th October

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Bloomberg/CNET

7th October 2020 – (Cupertino) Apple has set the date for its latest iPhone’s debut. The new device, rumoured to be called the iPhone 12, is expected to include super-fast 5G wireless connectivity and a new, iPad-inspired design, and it will be unveiled on 13th October at 10am PT (1am Hong Kong time, 14th October). Like Apple’s Worldwide Developers Conference, and its September Apple Watch and iPad announcements, the iPhone event will be held entirely online. The event will be streamed via Apple’s website.

The 5G wireless support on the new iPhones will put Apple’s toe-to-toe with the latest offerings from Samsung Electronics Co, Google and others.

The new lineup will also mark Apple’s biggest screen size variation in years, adding a 5.4in model and a 6.7in version, Bloomberg News has reported.

The new phones will have the most dramatic redesign since the iPhone X in 2017, adding squared off sides to replace the current rounded edges. The four models will be split into two entry-level versions and two Pro variations, with the higher-end phones using stainless steel and the less-expensive devices using aluminum.

Apple plans to add a Lidar scanner, a depth-sensing camera that improves augmented reality apps, to the more-expensive models. The company is also expected to remove the charging wall adapter from the new iPhone boxes, a move Apple has said would help the environment. The shift would also potentially save the company tens of millions of dollars a year.

Even with the announcement next week, some of the new models aren’t expected to be widely available for a number of weeks due to supply constraints.

Beyond the new iPhones, the company is working on over-ear headphones and physical device tracking tags to be introduced as early as this year. Apple also is planning to announce Macs with the company’s own custom processors as early as November.

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